Caitlin ClarkNike’s Nike deal is being celebrated as historic by many fans, but the contract should be worth much more, according to Dave Portnoy …who said the Swoosh is committing armed robbery!
“If people want to complain that Caitlin Clark is screwed, complain about it. The 28 million 8 year deal is STEAL,” the Barstool founder wrote on X.
The deal, which comes with an exclusive Clark shoe, has an average annual value of US$3.5 million.
Dave believes Clark is worth at least $10 million!
“8 years and 80 million minutes is what it’s worth and that’s still probably too cheap. I hope she opts out early if they don’t pay when she closes the deal.”
Of course, the magnitude of Clark’s stardom is something we’ve never seen before. The women’s NCAA tournament final surprised the men, attracting an additional 4 million viewers (over 18 million viewers versus over 14 million). That was the first time. The WNBA Draft also saw record ratings.
Critics of the Nike deal, including Dave, believe that Clark will sell an absurd amount of product, making her worth much more than she receives.
NBA stars received exponentially more lucrative deals. LeBron James received a lifetime contract from Nike believed to be worth more than $1 billion. Giannis AntetokounmpoThe company’s deal with the Oregon-based sports giant is reportedly for 10 years and $100 million.
Have more. James Harden signed a 10-year, $200 million deal with Adidas several years ago. Lillard also signed a 10-year, $100 million contract with the company. DonovanMitchell, Stephen Curryand others also have massive contracts.
Will Clark’s star power transfer to the cash register? If that happens… she’s probably worth a lot more than she earned!