Local communities have been at the heart of the company’s interest and care. More than 5,000 volunteers have been recruited in stores, warehouses and the company’s headquarters, and numerous actions have been carried out, such as:
-In his area Agrinio and the site of Dogri, Lake Trichonida, the largest lake in Greece with an ecosystem composed of rare species of flora and fauna, was cleaned.
– At the Thessalonikithe volunteer initiative, focused on supporting people affected by the catastrophic floods in Thessaly, for which money and basic necessities were collected. In fact, the donation exceeded all the organizers’ expectations with the participation of 1,140 people!
– At the Florina, The action focused on the easy and safe movement of people with mobility problems, so, in collaboration with the Municipality’s volunteer office, more than 150 volunteers painted and painted 51 intersections in central streets of the city.
– In PtolemaisThe objective of the actions was to support the charitable association “O Bom Samaritano” where volunteers donated food and helped prepare meals.
-In the Attica region, the focus of the actions was Ymittos and Paiania, where volunteers from the AB headquarters, in cooperation with the environmental organization we4all undertook the planting of more 120 seedlingswhile, in the same context of action 2,000 trees were “adopted”.with the intention of being planted in different regions of the country.
Emergencies
At the same time, the company supports local communities where there is a need and especially in cases of emergency, such as the fires in Dervenochoria, Mandra, Corfu, Loutraki, Karysto, Rhodes, Patras, as well as the floods in Thessaly. AB has been at the side of those affected and the Fire Department, ensuring respectable quantities of basic supplies such as water, juices, animal feed, utensils for packing meals and food such as biscuits, croissants, instant coffees, etc.
Blood Donation – Gift of Life
AB Vassilopoulos created four years ago Blood bank. The first blood donation took place in collaboration with Agios Savvas Hospital and the NGO bloode and has since been repeated, ensuring the precious gift of life to those in need, anywhere in the country. In this context, an annual voluntary blood donation was held at the AB store in Kalamata, in collaboration with the other 4 stores in the area, where 43 bottles of blood, while in total for 2023 the collection of 100 bottles of blood was ensured through 4 blood donation campaigns.
For 13 years, the company has been carrying out targeted actions with the common good at its center. In 2023 AB Vasilopoulos offered €570,000 through actions and programs to support people and more 13.8 million meals through the program Food of Love.
AB Vassilopoulos continues to find ways to express the need for giving and solidarity with strategies that have a long-term impact on people, the environment and the economy. The local community and its needs are always at the heart of this search for support solutions through acts of volunteering and love.