Actress and businesswoman Blake Energetic says she is “mortified” by her joke about Kate Middleton’s “Photoshop fails” – with the apology coming after the Princess of Wales confirmed on Friday that she has undergone treatment for the cancer.
“I’m sure no one immediately cares, but I feel like I have to acknowledge it,” Energetic said in a message shared Friday on its Instagram account. “I made a silly post amidst the ‘photoshop fails’ frenzy and oh man, that post immediately mortified me. Sorry. Sending love and cuddle needs to everyone, all the time.”
On March 15, Energetic posted a comically edited photograph selling its Betty Buzz line of drinks, showing her sitting poolside with a can of Betty Booze with her thumb enlarged and a lemon floating above her head. In the now-deleted Instagram post, Energetic wrote, “So excited to share this new photo I took immediately to announce our four new products @bettybuzz and @bettybooze! Now why am I missing.
This was a reference to visible anomalies in a photograph released on March 10 by the Royal Family depicting Middleton and her three children, which led the AP and other news agencies to remove the image from their services. Middleton later acknowledged, “Like many beginning photographers, I often experiment with modifications.” The controversy led to feverish speculation about Middleton’s prolonged absence from the eyes of the general public. Amid conspiracy theories about the princess’s whereabouts, celebrities like Jimmy Kimmel and Jamie Lee Curtis have asked people to respect Middleton’s privacy.
In a video statement released Friday, Middleton said her cancer prognosis was found following stomach surgery and that she is now in the “early levels” of preventive chemotherapy. “It’s been an incredibly powerful few months for our entire family, but I had an incredible medical team who took great care of me, which I’m so grateful for,” Middleton said in the video.
Here is Energetic’s apology that it posted on Instagram Stories:
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